Asha Varma

Product designer · design systems and data-heavy tools · Bengaluru, remote-friendly

I make complicated software feel calm. Nine years designing dashboards, admin consoles and the design systems behind them, most recently for teams of 4 to 40 engineers.

Selected work

Ledger analyticsRebuilt a finance dashboard; time to answer a monthly-close question went from 12 minutes to 3.
Tidepool design system140 components, tokens in code, adopted by 6 product teams in 9 months.
Field inspections appOffline-first mobile flow; form errors down 60% in the first quarter.

Experience

2022 – now

Lead product designer · Northwind Ledger

  • Own the design system and the analytics surface of a B2B accounting product.
  • Run a weekly critique that design, engineering and support all attend.
2019 – 2022

Senior designer · Fieldwise

  • Designed the inspection app used by 3,000 field staff, from research to release.
  • Introduced usability tests with real inspectors every sprint.
2016 – 2019

Product designer · Kestrel Labs

  • Admin consoles for a cloud-monitoring product; first designer on the team.

Skills

Interaction designDesign systemsData visualisationUsability researchPrototyping in codeAccessibility (WCAG 2.2)Workshop facilitation

Education

2012 – 2016

B.Des, Interaction Design · National design school